FSS

Integrated Telemarketing & Email Marketing

FSS is a software house that specialises in web based sales, trading and quoting solutions for the telecoms industry. FSS combines technology, strategy and business expertise to deliver the most effective sales tools in the industry.

Campaign Objectives

We had developed a market leading software application that enables Mobile Telecom’s providers to gain a competitive advantage by increasing the effectiveness of their Salesforce whilst improving their efficiency.

We were looking for an effective route to market with Senior Level decision makers. We identified B2B Telemarketing as the most effective mechanism for getting appointments with our target market.

Customer Comments

Beanstalk proposed linking their B2B Telemarketing service to ongoing email marketing to strengthen the education process within our target market.

Having managed B2B Telemarketing companies in the past I was impressed with Beanstalk’s overall understanding of a typical B2B sales cycle. Of course we wanted quick wins, but we don’t have the time to waste attending poorly qualified appointments.

We’ve averaged over an appointment per day during our first two campaigns which has generated FSS a six-figure sales pipeline, and we now have a long term relationship with Beanstalk.

If you have a conceptual sales that you need delivered by a B2B Telemarketing service I would recommend you talk to Beanstalk.

Director, FSS.